Because affiliate marketing delivers consistent profits and is the easiest way to get started, it’s no surprise that more people are doing it than ever before. With the right tips, you can dramatically improve your online marketing efforts.
In this article, I’m going to dive into some really amazing tips for affiliate marketing that you should know before starting your journey as an affiliate marketer. In addition, I’ll also be sharing my own experience and how I’ve grown from a newbie in the field to a successful one.
If you’re looking to get started with affiliate marketing or if you want to learn more about it, then keep reading!
What is Affiliate Marketing?
Affiliate marketing is basically when someone promotes another company’s products and services on their website, blog, social media accounts, etc., and gets paid a commission when they sell those products or services.
It’s one of the best ways for individuals who are beginners to make passive income revenue stream. The tips for affiliate marketing I’m going to share in this post will help you to make even more money online.
Not that we’ve got the basic definition of affiliate marketing, let’s discuss how you can make even more money using the strategies found within this article.
Tips For Affiliate Marketing at a Macro Level
As stated before, affiliate marketing can be a very profitable business venture, if you do it right.
Like most any other form of business model, there’s some do’s and don’ts when it comes to making money online.
There are many ways to approach affiliate marketing: You can offer an affiliate program where the affiliates pay for a service or product; create content with affiliate links included ; or sell products or services from your website without being paid until a sale is made. The latter two options are better suited to building businesses over the long term.
But for now, I want to focus on some really good tips for affiliate marketing that I feel everyone, whether novice or experienced should learn to follow.
Choosing the Right Niche for Affiliate Marketing
Being an affiliate marketer can be both easy and challenging, depending on how niche specific the topic is. The challenge with choosing a niche is that one can easily find themselves in a situation where there are too many competitors for the niche they are pursuing, which would make it difficult to make money.
On the other hand, if the niche is too specific, then the potential for making money with affiliate marketing is greatly reduced.
What is important to note when choosing a niche is that it needs to be relatively easy to rank in search engines. It is also important to have a large customer base to tap into. Moreover, you should choose something that people are willing to pay for.
The most successful affiliate marketers focus on quality over quantity. They will promote products that they believe in and can deliver good results for the consumer. This means making sure that their website converts well and getting product recommendations from other affiliates as well.
Affiliate marketing has grown quickly since its inception. As the industry continues to expand so does the number of affiliate programs and the variety of ways in which those programs can be used.
Choosing The Right Affiliate Marketing Platform
Choosing the right affiliate marketing platform is a very important decision – and not just because you want to look good in front of your boss.
When it comes right down to it, you’re going to want a platform that is going to work well for your business. You’re going to want a platform that is going to be compatible with your website and mobile app, or ones that you plan on implementing in the future.
You’ll want one that helps keep your customers happy and makes it easy for them to refund if necessary.
You would be surprised how many affiliate marketing platforms out there are conducting “questionable” operations or aren’t considered business ethical.
Another amazing tip for affiliate marketing is that you can use CPA (Cost Per Action) platforms where you can get paid for someone just entering their email address or signing up for a free trial of a particular product.
CPA sites such as Offervault and Max Bounty are perfect for finding those amazing CPA offers where you can make good amount of money “without making a sale”.
Pick The Right Products From Your Niche
Once you’ve determined the niche or topic that you want to promote, you then need to find products within that particular niche that your targeted audience would be interested in.
This is where many novice marketer run into issues with.
You don’t want to pick just “ANY” affiliate products to promote to your audience. This is because each product that you find within various affiliate marketing platforms such as Clickbank and Warriorplus have products that from a metrics perspective, does better than others.
For instance, within Clickbank, there is a metric called Gravity, which is a number to signify approximately how many sales are being generated for that product. It also is a good indicator of how many other affiliates are promoting the offer and how well the product is converting.
You don’t want to be the first to start promoting a product that only has a gravity of 10.
You’ll want to focus on products that are showing some sign of interest where it gives you the highest chance of getting a sale.
Typically, I look for products in Clickbank with a gravity range between 30-70. This way, I know that the products is “proven” and will give me that higher percentage of making affiliate sales.
Create A Website For Your Niche
This is optional, as some people won’t feel the need to create a website for their affiliate marketing endeavors, but I’m here to say that by creating a website and providing valuable content will drastically increase your lead and sale conversion rates through the roof.
Luckily, setting up a website is super easy these days, but it will take some work to design one that looks good. You can easily create a website on free blogging platforms such as WordPress.com or even Medium.
Having a website can also help you in building authority with your readers and helps to build a brand that your audience can easily recognize online.
The trick in providing content through your own website is finding ways to make your content different than your competitors in your niche. You need to have a unique selling point to gain interest from your audience to increase engagement with your content and eventually close on a sale.
The sole purpose of your content should be two-fold.
It should be informative enough to show the reader you’re an expert or at minimum, knowledgeable about the content to get them to build trust with you, but also it should be persuasive in getting your readers to perform a call to action after you’ve made them more educated on a certain topic.
Studies have shown that individuals are 60% more likely to convert when they’re presented with really good content that they find interesting and informative.
Although not mandatory, I would definitely recommend to create a website for affiliate marketing content.
As a website owner and content creator, I’ve learned several tips for affiliate marketing that will drastically increase the effectiveness and conversions of your website. Here are a few that you should take into consideration when using a website for content.
Don’t Repeat The Same Post Over and Over
When creating content on a website, one of the main reasons of doing so is to create genuine content. This means that you don’t want to get into the habit of re-posting the SAME piece of content over and over again to your audience.
This could leave a bad taste in your readers’s mouth when it comes to your website and most importantly, your brand.
Although there are some ways of reusing your content known as re-purposing that will allow you to get more out of your existing content, there are ways in doing so that won’t hurt your online business.
Don’t Spam To Bring Visitors To Your Website
One carnal rule of being a website owner is to NEVER use spam to bring visitors to your website. In addition, it’s usually not worth the effort and risk of getting caught by Google for using spammy tactics.
Furthermore, if you are a newbie blogger, it is much better to focus on quality content rather than trying to outsmart Google with spammy techniques.
Why You Should Focus On Quality Content?
Quality content will always be more effective in bringing traffic to your blog. It is because good content attracts visitors who want to read what you have written. This means that they will share your posts on social media or link back to your site.
This will also give you an authority boost when it comes to your readers as they will find your content to be credible and trustworthy.
Utilize Social Media To Promote Your Content or Product
Now let’s talk about generating traffic to your website or product.
When it comes to these tips for affiliate marketing that we’re going over, play close attention to these next few because as with any other business model, you need one thing to make your business profitable.
Traffic is the lifeblood of any business, but learning how to generate traffic is just as much of an art form as it is a science.
But the main strategy when it comes to traffic can be fairly simple.
Go where your targeted audience is!
A good analogy would be someone who likes to fish.
Would a fisherman go to the desert to catch fish!
No, because it’s the DESERT!
A fisherman knows his targeted audience is at a pond or a lake.
The same principle applies to generating online traffic.
One way to find your targeted audience is through the use of social media. This goes for social media platforms such as Facebook, Instagram and Pinterest.
I personally recommend Pinterest and Instagram as these 2 platforms give you more organic reach as opposed to sites like Facebook, where they marginalize your organic reach to force you to pay for ads.
Don’t get me wrong, paid traffic is great if done right, but ideally, you want to start off with FREE organic leads to test the waters of your product and/or webpage.
Using Video Marketing For Traffic Generation
One really great and effective way of generating traffic to your affiliate websites is through the use of video marketing.
Sites such as Youtube and Vimeo are really good video hosting platforms where you can create videos designed to either reinforce valuable content found on your website or blog posts or can be used to provide a review of a particular affiliate product to show features and benefits of the product.
Using videos to promote your affiliate link can also be a really great way to get someone to convert as many people prefer a visual of something rather than reading text.
One of the most beneficial aspects of using video marketing is that one video could generate you traffic and sales for YEARS to come. These videos also help to increase your authority in that specific niche to your reader and helps to make more affiliate revenue in the long term.
Don’t worry if you’re camera shy. The cool part about video marketing is that you don’t have to make talking head videos showing your face to be successful.
You want to focus on providing valuable content through the use of videos much like your website content. If you do this right, traffic will come in droves to checkout what you have to say or sale.
I strongly suggest this strategy out of all the tips for affiliate marketing discussed in this post.
Build Your Email List
“What does building an email list for affiliate marketing mean?”
Building an email list is an essential of all the tips for affiliate marketing discussed. Whether you’re just starting out as an affiliate marketer or you’re already an established partner with various affiliate networks, it’s important to build your email list.
An email list is a valuable and inexpensive way of keeping in touch with your customers and information and offers and promotions and discounts . It will allow you to continue building on your relationships for continued success.
Building an email list for affiliate marketing can lead to more conversions, higher customer satisfaction, higher profits, and increased traffic to your website. Plus, there are many ways you can use it across different platforms as well as the ability to grow your business without having to spend a lot of money on advertising.
In summary, learning and executing these tips for affiliate marketing a really great ways in getting more online exposure to your brand and will help to increase your lead and/or sales conversions.
Of all the tips discussed in this article, picking a profitable niche and creating a website would be the two that I would stress the most.
By doing both of these, you will increase your chances of making money online using affiliate marketing and help to establish yourself or your brand as an authority in the niche.